Showing posts from April, 2018

Virgin No More

Flying on Virgin America’s Farewell Flight

April 25, 2018 marked an important milestone for Virgin America (VX) and Alaska Airlines.  On that day, the airlines conducted Passenger Service System (PSS) Cutover, an important milestone of the airlines' merger.  Ticket counters, reservations, VX flight numbers, website, apps, call centers – all elements that a passenger would face – became one under Alaska Airlines.  The hip, playful, and edgy brand with the red motif was officially no more.